Hello, my name is Edna Chew, 周艾娜.

I’m an INCREDIBLE designer who specialises in creating SUPER DUPER memorable mascots for brands. My passion for toys and collectibles initially inspired me to pursue a career as a toy designer, and that love has blossomed into my current obsession with adorable illustrations.

I am also a pixel-perfect Graphic Designer, Brand Creative, Digital Marketing Strategist, and sometimes a pun-maker. I create visual concepts to communicate ideas that inspire, inform, and captivate. Highly creative and passionate, I am equipped with extensive experience in multimedia, marketing, and print design. If you enjoy aesthetics or puns, we will get along fabulously.

Featured in Lianhe Zaobao newspaper, I’m proud to have my expertise in mascot design recognised for its creativity, personality, and the lasting impression it leaves on consumers.