Going for a fresh and professional look, this logo depicts Yupa in Thailand’s traditional costume which clearly communicates the authentic Thai cuisine that Yupa Kitchen offers!

Thais are known for their greetings: the Wai (ไหว้), and Yupa is drawn with that signature greeting to evoke a sense friendliness, welcoming customers to dine at Yupa Kitchen. The Thai Flower, Plumeria, illustrated on Yupa’s hair symbolises the culture and heritage of Thailand which customers can experience through the dishes.

Using orange for the logotype as it has a strong influence that boosts our appetites. The font is also uniquely designed to resemble Thai characters.

Completing the logo with a highly recognisable Thai-style roof to further emphasise on the authentic Thai food served here!